Documentation

Welcome to Ideoz documentation

What is Uncover

Uncover is Ideoz’s thinking mode.
It’s designed for the earliest stage of product design, when the problem is still unclear, context is incomplete, and jumping into UI too early creates expensive mistakes.
Uncover helps you slow down thinking for a moment, so you can speed up everything that comes after.

Uncover is a mode, not a feature

When you’re in Uncover, you’re not “generating UI”, you’re doing the work that makes UI worth designing by focusing on: 

  • Clarifying what problem you’re actually solving 
  • Understanding who it’s for and why it matters 
  • Exploring assumptions, risks, and unknowns 
  • Turning messy input into structured design artifacts 

Uncover is built for exploration and framing the right problem before jumping into solutions.

The AI-Lego concept

Uncover is built on a multi-layered thinking model. Think of it like LEGO blocks for product thinking, you can plug different pieces together to shape your project context over time. Each piece adds clarity, and the more relevant context you feed into the project, the more helpful Uncover becomes. 

You stay in full control. Uncover doesn’t rush you to answers but rather it helps you move faster with clarity. 

Everything you generate in Uncover works the same way: as building blocks, not final outputs. You start with one block, then gradually assemble a clearer picture of the problem you’re designing for. 

For example: 

  1. A 5 Whys can uncover the real cause behind a vague complaint 
  2. That cause can lead to stronger How Might We questions 
  3. Clear HMWs can shape a sharper problem statement 
  4. A persona can ground a user journey in real needs 
  5. A mind map can surface missing branches and new directions 

Each block can be generated on its own, edited, regenerated, or connected to others—without restarting your work or losing context. 

This approach keeps your thinking flexible, supports iteration, and helps you avoid early lock-in before the problem is truly understood.

How Uncover saves you time and effort

Uncover saves time in the most valuable way: by helping you avoid building the wrong thing.

It helps you: 

  • Reduce blank-page anxiety at the start of a project 
  • Catch weak assumptions early 
  • Turn scattered notes into structured artifacts 
  • Explore multiple directions without over-committing 
  • Align faster with teammates using shared outputs 

Most of the time saved doesn’t come from generating faster. It comes from making fewer wrong turns later.

A note on control

Uncover supports your thinking and it doesn’t replace it. 

You decide: 

  • What to generate 
  • What to trust 
  • What to change 
  • When you’re ready to move forward 

Every output is a starting point. Your judgment is the final step.